109 minutes. That’s how much time, according to a recent survey conducted by GlobalWebIndex, that the average adult spends each day using social media including Facebook, Twitter, and Instagram, along with social messaging and chat apps.
According to the Bureau of Labor Statistics, we spend more time on social media than anything else, with the exception of watching television and movies (an average of 2.8 hours per day). It’s more time than people spend reading (19 minutes); participating in sports or exercising (17 minutes); or social events (four minutes). It’s more time than we spend eating and drinking (1.07 hours), which of course, we often do while checking our Facebook feeds. Facebook, by the way, lays claim to about 50 minutes of our time each day.
109 minutes per day. 763 minutes or 12+ hours per week. 3,270 minutes or 54.5 hours per month. 39,785 minutes or 663 hours or almost 28 days per year. A full month spent checking Facebook, liking memes, posting pics of your desert, debating Hillary vs. Donald or stalking your ex.
Sure, there’s some value in connecting with others via social media or in the laughter that comes from a funny video. But imagine if you spent a fraction of that time doing something else. Sharing a meal with those same friends. Running. Reading. Studying. Praying. Volunteering. Dancing. Meditating. Playing an instrument. Talking to your kids. Achieving your goals.
When there are never enough hours in the day to do all the things we’d love to do, 109 minutes is a lot of time. And when was the last time you went to bed thinking I wish I spent more time on Facebook today?
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